What Entrepreneur accepts and the editorial constraint
Entrepreneur does not accept unsolicited guest posts. As their help center states, “Entrepreneur Media does not accept guest posts. Only members of the Entrepreneur Leadership Network® can contribute articles to Entrepreneur.com.” Entrepreneur Help — How do I submit an article for publication?
Practical implication: direct editorial placement usually requires membership, an established author relationship, or an editorially newsworthy contribution. See Entrepreneur’s writer guidance for tone and format: Entrepreneur Leadership Network — Writer Guidelines
Typical costs for a top-tier publisher backlink
Market research offers a pricing benchmark for premium links. One industry study reports that “$508.95 is the average price SEOs consider acceptable for acquiring one high-quality backlink.” Editorial.Link — Link Building Pricing That figure is a general market indicator, not a guaranteed invoice from Entrepreneur, but it signals the cash tier for premium placement or for intermediated campaigns that secure editorial mentions on authoritative outlets.
Expect these real costs and work:
- PR and editorial outreach budgets: several hundred to multiple thousands USD per campaign, depending on agency and required assets.
- Time investment: weeks to months to cultivate relationships or produce original reporting that merits citation.
What a link from Entrepreneur actually delivers
High-authority editorial links provide referral traffic from a targeted business audience, brand credibility useful in PR and investor relations, and an SEO signal that can assist discovery and indexing. Google’s announcement on link attributes states, “For crawling and indexing purposes, nofollow will become a hint as of March 1, 2020.” Google Search Central — Evolving “nofollow”
Because many publisher links use rel attributes, the SEO impact varies; expect reputational and discovery value even where direct PageRank transfer is limited.
Expired domains + 301 redirects: what the tactic is
An alternative is to identify an expired domain that already has an Entrepreneur reference (or other authoritative citations), acquire that domain, and implement a permanent 301 redirect to your target site. The simplified workflow:
- Confirm the Entrepreneur reference still points to the expired domain (live check + Wayback snapshots).
- Run a backlink audit to detect spam, penalized sources, or toxic anchors.
- Acquire the domain and set a clean 301 redirect with correct canonical headers.
- Monitor indexation, referrals, and ranking metrics for 8–12 weeks.
Domain-market guides frame the choice as rebuilding a site for control or executing a 301 redirect for speed. DomCop — Rebuild vs. 301 Redirect
Evidence, limits, and risk
Redirecting expired domains has a mixed track record. Search Engine Journal warned, “Redirecting expired domains was a tried-and-true tactic in the old days SEO. But here’s why you shouldn’t count on it as an SEO tactic nowadays.” Search Engine Journal — Should You Buy & Redirect Expired Domains? Outcomes depend on domain history, topical relevance, link quality, and legacy penalties.
Key risks:
- Legacy penalties or spammy inbound links reduce or negate benefit.
- Irrelevant historical content limits topical authority transfer.
- Search engines may treat redirected signals conservatively.
Cost comparison and practical economics
Traditional editorial outreach/PR or arranged placements typically require budgets in the mid-hundreds to thousands per placement; the $508.95 industry benchmark is a useful reference. Editorial.Link — Link Building Pricing
Expired-domain acquisition costs vary. Many useful expired domains trade for modest sums; premium domains fetch higher prices. Technical vetting and a clean 301 add cost but can still be substantially lower than bespoke editorial campaigns if appropriate targets are available.
Actionable checklist
- Verify the Entrepreneur citation and capture archive evidence.
- Perform a full backlink audit for the candidate domain.
- Validate topical alignment between historical content and your target site.
- Acquire the domain and implement a single-step 301 (avoid chains).
- Set canonical headers and confirm correct HTTP responses.
- Monitor traffic, index status, and keyword movement for at least 8 weeks.
Final Considerations
This is where we come in. We provide targeted domain research, vetting, acquisition and 301 setup as a packaged service for $150 per domain. Our deliverable is a short list of vetted candidate domains with metrics and a completed permanent redirect to your chosen target. We do not provide content creation, membership in Entrepreneur’s Leadership Network, editorial outreach at Entrepreneur, or guarantees of ranking changes. Outcomes depend on historic link quality and search-engine behavior.
If you want a comparative evaluation, we will scan for expired domains that retain Entrepreneur references, present metrics and acquisition estimates, and show how those alternatives compare to typical outreach budgets like the $508.95 per-link benchmark. Editorial.Link, Google Search Central, DomCop, Search Engine Journal.
