How to Get a Backlink from VentureBeat

Senior Editor

301 Backlinks

Securing a backlink from VentureBeat delivers editorial credibility and domain authority. We compare the standard, publisher-based routes and their approximate costs with an alternative approach based on expired domains and 301 redirects. The goal is practical, measurable guidance for link acquisition and budget planning.

Standard Methods and Representative Costs

Three publisher-friendly ways typically lead to links on VentureBeat:

  • Earned editorial coverage. Pitch reporters, provide timely data or expert commentary, or submit a guest post following VentureBeat’s guidelines. This requires a strong news hook and sustained outreach. See VentureBeat guest-post guidelines: https://venturebeat.com/guest-posts.
  • Sponsored or branded content. Publishers sell native and branded content packages that may include written features, promoted placement, and newsletter amplification. Market sources show native and sponsored options are priced variably; campaigns on high-profile publishers commonly begin in the low thousands and scale to tens of thousands depending on placement, reach, and production. VentureBeat media kit and sponsorship contacts: https://media.venturebeat.com/.
  • PR agency outreach. Hiring a PR firm to solicit coverage or manage outreach typically uses monthly retainers. Industry surveys and agency reports cite common retainer ranges from roughly $2,000–$10,000+ per month for small-to-mid engagements, with larger, national programs often costing more.

Representative numbers for planning:

  • One-off sponsored/native placement: several thousand USD (publisher-dependent).
  • PR retainer to pursue national coverage: $2,000–$20,000+ per month depending on scope.

Why The Price Tags Exist

Publishers sell audience attention, distribution, and editorial workflow. Native packages include creative production, disclosure compliance, and measurable distribution — all billable. PR fees reflect labor to craft narratives and build reporter relationships over time. VentureBeat provides advertising and sponsorship contacts for confirmed rates: https://venturebeat.org/contact/.

Expired Domains + 301 Redirects: The Alternative

We use a targeted expired-domain strategy when the editorial goal is specific referral equity rather than fresh editorial coverage. The method:

  1. Identify candidate domains with authoritative backlinks to the URL or topic area you want to benefit from (use Ahrefs, Majestic, Moz). Ahrefs defines Domain Rating as: “Domain Rating (DR) shows the strength of a website’s backlink profile compared to the others in our database on a 100-point scale.” See Ahrefs DR explanation: https://help.ahrefs.com/en/articles/1409408-what-is-domain-rating-dr.
  2. Vet the domain with Wayback snapshots, backlink-anchor review, and spam/manual-action checks. Wayback Machine: https://web.archive.org/.
  3. Acquire and implement server-side 301s from the expired domain (or selected pages) to your destination; monitor Search Console and analytics for indexing and referral behavior. Google recommends server-side permanent redirects: https://developers.google.com/search/docs/crawling-indexing/301-redirects.

Effectiveness and Known Limits

Potential benefit: If the expired domain previously received editorial links — ideally from outlets similar in stature to VentureBeat — a 301 may route referral traffic and partial link authority to your site. Use backlink tools to confirm whether editorial links existed and remain accessible.

Search nuance: Google’s public guidance on redirects stresses practical handling over promises of “full credit.” As John Mueller commented about 301s: “I wouldn’t see it as ‘full credit or not’, but rather – as mentioned in our docs – it’s a good practice for any move to update the important old links to point at the right new pages.” See reporting: https://www.seroundtable.com/google-301-redirects-full-credit-33576.html.

Risk profile: Buying many unrelated domains or redirecting irrelevant pages can dilute returns or draw manual review if patterns look manipulative. Editorial links on publisher pages may be edited or removed, so confirm the linking page still exists before purchase.

Tactical, Actionable Workflow

  • Search expired-domain marketplaces and backlink indexes for domains with referring domains tied to the topic or (ideally) the target publisher.
  • Export referring-domain lists and filter by Domain Rating/Trust Flow; discard domains with heavy spam anchors. See Ahrefs and Majestic for metrics and filtering tools: https://ahrefs.com/, https://majestic.com/.
  • Validate original content with the Wayback Machine and check whether the relevant outbound link persisted on the archived page: https://web.archive.org/.
  • Purchase, implement server-level 301s, and monitor outcomes in Google Search Console and analytics; avoid redirect chains and preserve page-to-page relevance. Google site-move guidance: https://developers.google.com/search/docs/crawling-indexing/site-move-with-url-changes.

Final Considerations

Traditional paths to a VentureBeat backlink—sponsored content or PR-driven editorial—are proven but often cost thousands of dollars. The expired-domain + 301 method is a lower-cost experimental tactic that can capture legacy referral signals when the legacy domain previously held editorial links. It is not a replacement for editorial coverage, but it is a measurable, testable approach.

This is where we come in: we research, vet, acquire, and configure the 301 for $150 per domain (our fee covers domain research, vetting, acquisition coordination, and server-level 301 setup; domain purchase/registration is separate). We use Ahrefs/Majestic checks, Wayback inspection, anchor-profile screening, and controlled redirect implementation to reduce risk and improve the chance that legacy editorial links contribute value to your target URL. For teams comparing a multi-thousand-dollar sponsored placement to a targeted expired-domain test, our service offers a lower-cost experiment to assess link-equity transfer before committing larger budgets.

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